by Phillip Buyondo | Jul 29, 2023 | Social Media
Contrary to what many entrepreneurs and brand managers in Uganda, Kenya, Rwanda, Tanzania, and South Sudan might believe, several misconceptions about social media marketing can hinder their business growth. Let’s debunk the top 5 myths to help you better...
by Phillip Buyondo | Jul 4, 2023 | Brand Strategy, How to guides, Marketing Ideas
In today’s competitive business landscape, a well-crafted marketing plan is crucial for success. It serves as a roadmap that guides businesses towards their goals, helping them navigate the ever-changing market dynamics. A comprehensive marketing plan consists...
by Phillip Buyondo | Jun 25, 2023 | Content Marketing, Social Media
If you are like most small and mid-sized business owners or marketing managers, the hardest part about social media marketing is coming up with quality content and doing it consistently. For some, the difficulty is with finding the time to create content for others,...
by Phillip Buyondo | Jun 20, 2023 | Brand Strategy, Marketing Ideas
The conception that marketing is solely the domain of the marketing department is an outdated perspective. Today, marketing is every employee’s responsibility, a necessity that underpins organizational success in our hyperconnected world. Successful businesses...
by Phillip Buyondo | Jun 13, 2023 | Social Media
Today, more people use social media not just to connect with friends but also to find news and views on just about any subject in life. This is cool! The problem is, that we are bombarded with thousands of posts every day about hundreds of topics almost at the same...
