by Phillip Buyondo | Jul 4, 2023 | Brand Strategy, How to guides, Marketing Ideas
In today’s competitive business landscape, a well-crafted marketing plan is crucial for success. It serves as a roadmap that guides businesses towards their goals, helping them navigate the ever-changing market dynamics. A comprehensive marketing plan consists...
by Phillip Buyondo | Jun 20, 2023 | Brand Strategy, Marketing Ideas
The conception that marketing is solely the domain of the marketing department is an outdated perspective. Today, marketing is every employee’s responsibility, a necessity that underpins organizational success in our hyperconnected world. Successful businesses...
by SMAT Marketing | Feb 27, 2023 | Brand Strategy, Marketing Ideas
Easter is almost here and it’s an amazing opportunity to promote sales for your products as well as develop strong brand connections with your audience. If you have never run Easter promotional campaigns before, this year would be a good time for you to start. If you...
by Phillip Buyondo | Feb 21, 2023 | Brand Strategy, Marketing Ideas
By definition, a small business is a privately owned corporation, partnership, or sole proprietorship that has fewer employees and less annual revenue than a corporation or regular-sized business. It is important to note that the definition of a small business varies...