The DOs and DON’Ts of holiday marketing

The DOs and DON’Ts of holiday marketing

The festive holidays are just around the corner. The holidays are without a doubt one of the busiest times of the year, on top of that, it is also the season where everyone feels a little more comfortable with spending more. This is why it is so important to be on top...
How promo videos elevate your brand

How promo videos elevate your brand

Digital marketing has rapidly evolved in the East Africa with more businesses taking a keen focus on building an impactful brand image. One of the most impactful tactics used is promo videos. Companies are increasingly leveraging the power of promotional videos...