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Are SEO and Website Marketing the Same Thing?

Are SEO and Website Marketing the Same Thing?

by Phillip Buyondo | Aug 16, 2024 | Insights & Ideas

If you’ve been involved in website discussions, you’ve likely heard the phrase “SEO!” It’s often presented as the solution to everything: “You need SEO!” or “Let’s try SEO!” But why is this so common? Many...
Top 7 Myths About WordPress That Your Business Should Not Believe

Top 7 Myths About WordPress That Your Business Should Not Believe

by Phillip Buyondo | Jul 3, 2024 | Insights & Ideas

WordPress is the most popular way to create websites, powering over 42.7% of all the websites on the Internet. Yes – more than one in four websites that you visit are likely powered by WordPress. It is an open-source content management system licensed under GPLv2,...
Effective SEO Strategy for Tour Operators in East Africa

Effective SEO Strategy for Tour Operators in East Africa

by SMAT Marketing | Sep 4, 2023 | Marketing Tips

The tourism sector in East Africa is a treasure trove, with gems like Uganda’s Bwindi Impenetrable Forest, Kenya’s Masai Mara, Rwanda’s Volcanoes National Park, and Tanzania’s Zanzibar Island. Because of this, the industry has attracted a large...
SEO Explained: Why Everyone is Talking About it

SEO Explained: Why Everyone is Talking About it

by Phillip Buyondo | Jul 18, 2023 | Insights & Ideas

Search Engine Optimization (SEO) is a crucial component of digital marketing that involves optimizing a website’s content and structure to increase its visibility on search engine results pages (SERPs). This is achieved by aligning your website’s content...

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